Category Archives: Sales Process
3 Tips for Better Networking Success
Business networking has exploded in recent times. Every day you are likely to find many networking events in your area. Networking events are a great way to meet people! Here are some tips on how you can make the most … Continue reading
Essential Tech Tools for Sales People
Tech tools for sales people constantly evolve. While the basics of selling have not changed, the tools used certainly have. This same situation will continue into the future. The question remains as to what tech tools will be essential for sales … Continue reading
Customer Relationship Management Strategies for a New Generation
Each generation has different tastes. Why else would we define them as different? In their youth, the GI generation of WWII listened to swing, the bobby-soxers liked crooners and rock-a-billy, baby-boomers thrived on rock-and-roll, while Generation X wanted their MTV. … Continue reading
The Evolution of Sales: Changes in the Sales Process Landscape
In biology, the theory of evolution holds those species best adapted to their environment will survive; if the environment changes, species unable to adapt will become extinct. The same can be said of sales; if the sales process landscape changes, … Continue reading
A Marketing Automation Software Comparison
Not all marketing automation software is created equal. You expect marketing campaign automation to track leads through the sales cycle and automate the contact process. How a solution accomplishes this task and the additional functions it supplies informs your own … Continue reading
How to Maintain Customer Loyalty Using CRM
Successful businesses are the ones that know how to maintain customer loyalty. Keeping your clients happy is the key to a successful business because happy clients are return clients. An effective customer relationship management solution makes all the difference when … Continue reading
Examining the Biggest Customer Service Myths
Businesses often struggle with customer relationship management strategies because of widely held customer service myths. Soffront Software examines three of the biggest customer service myths that can negatively affect business strategy and performance. Myth 1: Price trumps quality Earlier this … Continue reading
5 Customer Service Best Practices
Common business sense tells us it is cheaper to keep a customer than to find a new one, and maintaining customer service best practices is the key to keeping those valuable customers. What does it take to provide the level … Continue reading
CRM Mobility: How Access is changing the Face of Business Software
The future of integrated customer service software is evident in the growth of CRM mobility. Thanks to smartphones, tablets, and the growing prevalence of cloud CRM, more and more businesses are taking their CRM applications online and even on the … Continue reading
Why Your CRM Application Should Match Your Sales Process
CRM applications were once available only to large organizations with the IT resources to purchase and run the necessary servers to host the software. Those days are gone, and thanks to cloud CRM providers, enterprises of every size can empower … Continue reading
