Tag Archives: customer service
Is 2012 the Era of Customer Engagement?
Listening to your customers is paramount, and there’s absolutely no doubt why Paul Greenberg , a thought leader in the CRM industry, thinks that 2012 is the era of customer engagement. The most successful organizations co-create products and services with … Continue reading
A Human Touch is Key in an Automated World
With all the focus these days on automation of various tasks, it seems like a good time to reflect on when and why it’s a good idea to not forget the human element of good customer service. Sure, automation of … Continue reading
No CRM is an Island
Most companies have many different departments working on many different things to accomplish one goal: producing a product or service to the satisfaction of their customers. Unfortunately, even in this day and age of advanced technology, many times each department … Continue reading
