Tag Archives: marketing automation
Is 2012 the Era of Customer Engagement?
Listening to your customers is paramount, and there’s absolutely no doubt why Paul Greenberg , a thought leader in the CRM industry, thinks that 2012 is the era of customer engagement. The most successful organizations co-create products and services with … Continue reading
Hindsight is 20/20 but Foresight is the Key to Success in 2012
With 2011 in the rear view mirror, many businesses are taking this time to reflect on how they will drive their success in the New Year. The New Year is always a time for resolutions and new beginnings, and with … Continue reading
Holiday Cards Bogging You Down? Let Marketing Automation do the Work!
Winter’s here and it’s time for the holidays! We know you are spending your evenings doing last minute shopping, gift wrapping, cooking and baking. Even though you are busy with the holiday bustle, don’t forget to take a minute to … Continue reading
Big Businesses’ Biggest Secret
What makes big companies so successful? Is it product quality, customer service, cost? These three things and many more definitely play a large role, but one thing you will find in common with all large companies is that they have … Continue reading
Having trouble organizing your day? It’s CRM to the rescue!
We all struggle juggling with our priorities and complain there’s not enough hours in the day to finish everything on our task lists. Between work and family life, keeping up with the day’s activities can be a real pain. And … Continue reading
No CRM is an Island
Most companies have many different departments working on many different things to accomplish one goal: producing a product or service to the satisfaction of their customers. Unfortunately, even in this day and age of advanced technology, many times each department … Continue reading
Integrated CRM Software Comparison from Soffront
Instead of spending money on multiple vendors, businesses should consolidate CRM with one application that fits all needs. Soffront Software reviews the advantages of an integrated CRM solution, including having one suite of programs for many departments, eliminating the need … Continue reading
Stop Using CRM Software and Start Selling More with Soffront
Your CRM software should let your sales force work smarter in order to sell more, not keep them bogged down in data entry. Soffront Software offers these tips for choosing a CRM application that keeps your business efficient and productive … Continue reading
